Market Research | Management
Armed with a Bachelor of Arts from Bennington College and a Master of Arts from Harvard University, Corinne Kyle flourished in her decades-long career. She demonstrated a remarkable aptitude for market research and management consulting over the years that served as a strong foundation for professional growth. Although she is now retired, she is still respected as an expert in her field.
Ms. Kyle started working as an associate editor for the Inter-University Case Program in 1956, and she quickly rose to become the co-founder and chief financial editor of Financial Index and a research analyst for McKinsey & Co., all located in New York City. She moved to Philadelphia in 1964, where she began a long stretch that included roles as a senior research associate for the Marketing Science Institute, a founding partner of the Philadelphia Group, a senior associate of Government Studies and Systems, and a consultant in program planning and control for the same company. In 1978, Ms. Kyle joined the Periodical Studies Service as a senior associate, and in 1981, she joined the Total Research Corporation as the vice president and director of research. After a year in that position, Ms. Kyle landed a job as the manager of social research at the Gallup Organization, where she stayed for four years. From 1986 to 1991, she served as the vice president of the Response Analysis Corporation, and from 1991 to 1997, she served as the director of research at the Gallup International Institute. Notably, latter is the leading association in market research and polling with internationally-known experts in public opinion. Using the skills and experiences she acquired along the way, Ms. Kyle was invited to be a lecturer in research methods at Temple University and a visiting professor at Fairleigh Dickinson University. The final four years of her professional journey were split between her role as an associate at Krog & Partners, Inc., and between her work as a survey research consultant.